We are all living in exciting times, the Internet has exploded into a vast resource of information for everyone big and small. The old days when everyone would get together and watch their favorite TV show on thursday night is in the past. Now most people have DVR or TIVO. Consumers are no longer constrained by schedules of TV networks. The viewer now sets his own schedule for when the content is viewed. Moreover, with the introduction of Hulu viewers can now watch their favorite TV shows online defeating the purpose of the TV all together.
Internet video is on the rise and has been for some time. With the introduction of faster connection speeds such as cable, T1 and FIOS we can now enjoy streaming video lightning fast right to our personal computers and portable devices. Online videos are a great way to put your product or entity in front of your viewers. Online videos can take down the walls and mystique of an individual or organization and puts it in a convenient and informative package the viewer can watch. Company profiles give the viewer a first hand look at your business. They’ll feel like they already know you when they contact you for business.
Here are some interesting facts about online video
134 million people in the US went online to watch an astounding average of 81 videos for a total of 11 billion videos in April 2008
71% the total U.S. Internet audience viewed online video
The average online viewer watched 228 minutes of video
The average online video duration was 2.8 minutes
Source: ComScore