Bottom Line 2010 Comcast Spot

Ben McElroyBlog

Once again, McElroy Films is working with Bottom Line of Boston MA. They’re a non-profit organization that helps high school student get into college, graduate and build careers.

Bottom Line was selected by Comcast to receive free media buys that will air in the Greater Boston area during April and May. They have asked McElroy to help them with a 30 second commercial. We have gone back to some footage from their 2009 video to create a compelling spot that will attract more students to take advantage of the services they have to offer.

The commercial will be comprises mostly from footage already shot last year. We fortunately shot more than we needed just incase of such a situation for either a spot or extended video. The spot will feature Boston area students telling the camera what they would like to be after they graduate from college. We should be wrapping up the edit shortly and will be going live this Spring.

Click here to learn more about Bottom Line.

Click here to watch Bottom Line’s 2009 video produced by McElroy Films.